publication date: Feb. 3, 2017

Soon-Shiong drops “MoonShot” trademark, but MD Anderson suit remains unresolved

By Paul Goldberg

Overnight, cancer pharmaceuticals billionaire Patrick Soon-Shiong stopped using the trademark “MoonShot” to describe his health initiatives, opting instead to use the less grabby, but equally ambitious, name “cancer breakthroughs.”

MD Anderson Cancer Center, which has been running an unrelated “Moon Shots” program since 2012, alleged in a lawsuit that Soon-Shiong had infringed its trademark. The U.S. government has licensed the trademark from MD Anderson and has submitted filings in support of the cancer center.

Has Soon-Shiong buckled under pressure from MD Anderson, or is he trying to end litigation that tangentially involves the federal government? Trademark litigation can take years, which means there was no legal urgency for Soon-Shiong to act at this time. Washington insiders said the apparent about-face may point to the businessman’s ambitions to secure a post in the Trump administration.

Sources said Soon-Shiong’s candidacy is in play for several posts, which could include a White House advisory role as well as the jobs of director of NIH and NCI. For several years, starting with the Obama administration, Soon-Shiong has been lobbying for creation of the interagency position of a health czar.

Whatever his reasons, a web search for Soon-Shiong’s former website www.cancermoonshot2020.org will now land … Continue reading Soon-Shiong drops “MoonShot” trademark, but MD Anderson suit remains unresolved

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Copyright (c) 2017 The Cancer Letter Inc.