- Available advertising placements
- Readership and site metrics
- Advertising guidelines and specifications
- Bulk and agency pricing
- Advertising terms and conditions
- Leaderboard, Skyscraper, Banner, and Rectangle ads available.
- Reach some of our most dedicated, specialized readers with a full page ad in The Cancer Letter’s PDF edition.
- Exclusive banner ads available on weekly eTOCs.
- List your upcoming events to be highlighted on the sidebar of our home page and our events page, and in a bi-weekly email campaign.
- Reach the listeners of our weekly podcast with a 30-60s midroll host-read ad.
- Promote your organization’s current openings on our self-service job board.
- Write a 1-2pg article & speak directly to our readers. Your article is published outside our website’s paywall, in the corresponding PDF edition, and promoted across The Cancer Letter’s social media channels.
- Paywall removal and licensing of previously published articles is available.
- Leaderboard, Skyscraper, and Banner ads available on cancerhistoryproject.com, a one-of-a-kind collaborative archive of oncology’s history.
- Annual sponsorship of the Cancer History Project comes with a discounted, custom ad package across all our platforms, logo placement on the sponsors page.
- Opportunities include host-read ads, content sponsorship, and project sponsorship of the Cancer History Project’s monthly podcast.
The majority of The Cancer Letter’s readers have earned doctorate degrees and work for academic cancer centers, government agencies, and advocacy groups.
All metrics are available in the media kit.
Learn more about audience and subscriber institutions.
Our number one advertisers are our readers. Past advertisers include cancer centers, government agencies, oncology professional associations, health IT companies, healthcare consultancies, pharmaceutical companies, recruiting firms, and advocacy organizations.
Tobacco and alcohol ads, and ads advocating unproven therapies are ineligible. All ad placements are subject to availability and approval. The Cancer Letter reserves the right to refuse advertising.
We recommend contacting us as soon as possible to ensure availability, especially for our highest visibility placements. Three months in advance of your campaign’s ideal flight dates is preferred (although not required).
All web advertisements are due three (3) business days before their start date. Email and PDF ads are due two (2) business days before publication date. Sponsored articles and host-read ad copy for our podcasts are due ten (10) calendar days before the scheduled publication date.
Our most common campaigns focus on brand identity, events, and recruiting. We do not allow advertisements for alcohol, tobacco, or unproven therapies.
Tobacco and alcohol ads, and ads advocating unproven therapies are ineligible. All ad placements are subject to availability and approval. The Cancer Letter reserves the right to refuse advertising.
No, we do not operate our coverage based on an editorial calendar.
Yes, we highly recommend using tracked links such as UTM links with your ads for the most accurate metrics, especially for PDF insertions.
Web ads can be switched out at any time within your scheduled ad buy. We require 3 business days to execute an unscheduled change request. Email and PDF ads are not eligible to be changed out after publication.
If you would like to consistently switch back and forth between multiple versions of an ad, please contact us to discuss your options, which are subject to availability.
Category exclusivity is not guaranteed, however we are happy to advise on placement options if this is a concern.
Yes, If you need help creating an ad, we can facilitate design services at affordable rates through our affiliated design team. To learn more about ad design services, please fill out the form above to receive our media kit.
We are able to provide impressions and clicks for web and email banners, and impressions for sponsored articles and listings on our job board and events page. We are unable to provide any metrics for PDF ads, and tracking links are encouraged.
Metrics are provided on request only.
Cancellations can be made with written notice for all or a portion of the campaign without penalty up to fourteen (14) days before publication. Cancellations made after 14 days may incur the full insertion cost unless a reasonable accommodation is met with The Cancer Letter. Rescheduling is not guaranteed, and no cancellation will be accepted without written acknowledgement from The Cancer Letter confirming receipt.
We will attempt to send out reminders prior to the due date, but it is the responsibility of advertisers to provide creative, content, and hyperlinks on time. Late delivery of materials may result in forfeiture of the advertising space at full cost.
